Hamza Asumah, MD, MBA, MPH
The economic squeeze hit every practice equally. So why do some owners feel steady while most feel exposed? The answer isn’t conditions — it’s visibility. And visibility is a system you can build in about 90 days.
Going into 2026, only about 32.7% of dentists reported confidence in the U.S. economy — a sharp drop from the optimism most of the profession carried at the end of 2024. Put plainly: two out of every three dentists walked into this year uneasy about what’s ahead.
I kept coming back to the same question. If the pressures are shared — flat reimbursement, rising overhead, a stubborn staffing shortage — then why does a minority feel steady while the majority feels like the floor is tilting? It isn’t geography. It isn’t patient volume. It isn’t even payer mix, because everyone is getting squeezed on reimbursement in roughly the same way.
The difference is quieter and more uncomfortable than any of those. The confident third stopped treating their profit-and-loss statement as a document their accountant reads once a year, and started treating it as an instrument they read every month. They don’t feel steady because their conditions are easier. They feel steady because they can see.
The four numbers the confident third knows cold
When I talk to owners who feel in control of their practice, they can answer four questions without opening a file. Most owners can’t answer any of them. Here is each number, why it matters, and the benchmark to measure yourself against.
1. Overhead as a percentage of collections
This is the master number. Well-managed practices target total overhead in the 60–65% range, which leaves a 30–40% margin. If you don’t know yours, you cannot tell whether a given expense is a problem or a rounding error. Calculate it monthly: total operating expenses (everything except owner compensation and debt service) divided by total collections. Watch the trend line more than the single month — a number creeping from 62% to 66% over two quarters is an early warning the annual statement would hide until it’s too late to react cheaply.
2. Collections percentage
This is production you actually banked, divided by production you booked. A schedule that’s full but doesn’t collect isn’t production — it’s unpaid work with the lights on. Aim to keep it above 98%. Anything below the mid-90s means money is leaking between the chair and the bank, and it is almost always fixable with tighter verification and follow-up rather than more patients.
3. Accounts receivable aging
How much of what you call “revenue” is really an invoice getting older? Track the share of your A/R sitting past 90 days; a healthy practice keeps that under 15–20%. Aging receivables are the difference between a practice that looks profitable on paper and one that can make payroll comfortably.
4. Staffing cost as a percentage of production
The industry benchmark for total staff cost — wages, benefits, and payroll taxes — is roughly 22–28% of production. If yours is drifting above 30%, that’s a signal to investigate whether productivity and payroll have quietly come uncoupled. It is not, by itself, a signal to cut people — more on that in Essay 3.
The 90-day visibility build
You don’t need a finance degree to join the confident third. You need a routine. Here’s a simple one:
Weeks 1–2: Pull the four numbers for the last full month. Even rough figures beat none. Write them down.
Weeks 3–6: Build a one-page monthly dashboard — those four numbers plus total production and total collections. A spreadsheet is fine. The goal is one page you can read in 60 seconds.
Weeks 7–12: Review it on the same day each month, ideally with your office manager. Look at the trend, pick the single worst-moving number, and make one change to address it before the next review.
Why visibility beats optimism
The squeeze didn’t discriminate. It landed on the confident third and the anxious two-thirds with equal weight. Confidence didn’t come from easier conditions — it came from being able to see where every dollar goes. When you have that, uncertainty stops feeling like a fog and starts feeling like a set of problems with addresses. A problem with an address can be solved. A fog can only be worried about.
You can’t manage what you refuse to measure. In 2026, refusing to look at your numbers isn’t optimism. It’s exposure.
The common mistake
The most frequent error I see isn’t ignoring the numbers entirely — it’s checking them once a year at tax time, when it’s far too late to change the outcome. By then the drift has compounded for twelve months. Visibility only creates confidence when it’s frequent enough to let you steer. Annual review is an autopsy. Monthly review is a check-up.
Your first move this week
Here’s the honest test. Right now, without opening a file, can you tell me your overhead percentage, your collections rate, your A/R over 90 days, and your staffing cost as a share of production? If you can answer all four, you’re likely in the confident third — not because your market is kinder, but because your visibility is sharper. If you can’t, don’t be discouraged: that’s the single most fixable gap in your business. Pick just the first number — overhead percentage — and calculate it before the week is out. Confidence starts there.

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