Latest Posts
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Designing for the Informal Patient: Building Health Products for Cash Pay, Low Trust, and Fragmented Care
Hamza Asumah MD, MBA, MPH The 80% Nobody Is Building For In Africa, 97% of people lack formal insurance coverage, with pharmacies serving as the primary interface for 80 percent of patients. That means virtually every patient in your target… Continue reading
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Selling to Hospitals Is Not B2B: How Procurement Really Works in African Health Systems
Hamza Asumah, MD, MBA, MPH The Brutal Truth About Hospital Sales Cycles You’ve built a great product. Your pilot went well. The hospital CEO said “yes, we want this.” And then…nothing. For 18 months. Welcome to African hospital procurement. It’s… Continue reading
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Regulation Without Regret: How to Navigate Health Regulations in Africa Without Killing Speed or Innovation
Hamza Asumah, MD, MBA, MPH The Regulatory Reality Check If you’re building a healthtech startup in Africa and regulatory approval feels like navigating a maze blindfolded, you’re not wrong. Marketing authorization in sub-Saharan Africa typically lags 4-7 years between first… Continue reading
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Mobile Money Integration: Building Healthcare Payment Systems That Actually Work
Hamza Asumah, MD, MBA The elderly woman in front of me at the Nairobi clinic pulled out a worn Nokia phone. Three taps later, she’d paid for her consultation. No cash. No card. No queue at the payment window. Just… Continue reading
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Government as Your First Customer: Building Public-Private Partnerships That Actually Work
Hamza Asumah, MD, MBA, MPH The mathematics of African healthcare are unforgiving: governments control 70-90% of health systems across East Africa. For healthtech founders dreaming of scale, this isn’t just a statistic—it’s your reality. You can build the most elegant… Continue reading
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Evidence Generation on a Shoestring Budget: Why Your Data is Your Best Fundraising Tool
Hamza Asumah, MD, MBA, MPH Picture this: You’re sitting across from a government health director who controls a $20 million annual budget. Your digital health platform could transform care delivery across her 150 facilities. You’ve prepared the perfect pitch, complete… Continue reading
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Talent Wars: Recruiting and Retaining Healthcare Professionals for Your Startup
Hamza Asumah, MD, MBA, MPH You’ve built a revolutionary maternal health platform. Your pilot demonstrated 40% reduction in postpartum complications. County governments are interested. Investors are circling. There’s just one problem: you can’t find a qualified midwife willing to join… Continue reading
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The $25,000 to $1 Million Journey: Strategic Growth Stages for African Healthtech
Hamza Asumah, MD, MBA, MPH You’ve just been accepted into a prestigious accelerator. The $25,000 grant feels like vindication—someone believes in your vision. The demo day pitch goes well. Investors express interest. Then reality hits: the path from this $25,000… Continue reading
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The Only Numbers That Matter — Why Your Revenue Report Is Lying to You
Hamza Asumah, MD, MBA, MPH Your monthly revenue report says you’re crushing it. Up 12% year-over-year. New patient volume strong. Production numbers hitting targets. And yet, somehow, you’re working harder, stressed more, and not seeing that growth in your bank… Continue reading
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Why Africa Is Building The Most Important Healthcare Systems
Hamza Asumah, MD, MBA, MPH The most important healthcare innovations aren’t happening in Boston, Silicon Valley, or the Mayo Clinic. They’re happening in Nairobi, Lagos, and Kigali. And if you’re not paying attention, you’re missing the future. The Leapfrog Advantage… Continue reading









